Source: Bre Johnson/Deonté Lee / BFA.com
The party doesn’t stop! Last week, fresh off the one-year anniversary of her album Sugar Honey Iced Tea, three-time Grammy nominated recording artist Latto hosted a D’USSÉ Friday bash at Pasha in Atlanta to celebrate her standout year and upcoming new music. The Atlanta born rapper gathered some of the buzziest names in the city including Jayda Cheaves, Dess Dior, Reginae Carter, Chase B, Zonnique Rodriguez and more for a special Victory Pour toast over her signature cocktail, the D’USSÉ Peach Lemonade.
During her toast, Latto thanked everyone for joining her in celebrating her one-year Sugar Honey Iced Tea album anniversary and new campaign with D’USSÉ. Guests dances to sets from Chase B and DJ Stormy as they sipped on specialty D’USSÉ cocktails, including the Espresso Martini, signature D’USSÉ Lemonade, Peach Lemonade, and Frozen Strawberry Sidecar. In a nod to Latto’s viral meme and her Sunday Service lyric, partygoers stepped “in the booth” to capture their own Victory Pour photo moments. Attendees engraved their own gold cups to take home as a keepsake for future “Victory Pours,” while D’USSÉ brand ambassadors Sullivan Doh and French Marshall led a spirited cocktail education.
Announced last week, Latto is the face of the new D’USSÉ Friday summer campaign. The campaign is inspired by the decade-old Roc Nation tradition of celebrating the end of a long workweek with a D’USSÉ toast. It encourages the culture to come together and shift from a hustle mindset to recognition mindset, which Latto’s “Big Mama” and “bossed-up” persona embodies. The partnership kicked off with a cheeky new Instagram video that plays on fans’ obsession over her mystery “man” which has inspired many memes and social media videos.
Latto’s fete follows last week’s D’USSE Friday celebration with breakout R&B star Ravyn Lenae, who celebrated her debut at Lollapalooza in her hometown of Chicago. Check out some photos from the star-studded night below!
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
1. Reginae Came Out To Support
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
2. Jayda Wayda
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
3. Dess Dior & Varitay Vonne
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
4. Ms. Carter
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
5. The Woman Of The Hour
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
6. Reginae Carter
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
7. Sheldon Robinson
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
8. Savannah’s Own
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
9. Messiah Dixon & Isaiah Xavier
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
10. Sullivan Doh & French Marshall
Source:BFA.com
Images from Latto’s D’USSE Celebration in Atlanta. d’usse,latto
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
11. Chase B
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
12. Party Time
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
13. Big Mama W/ Big Bottles
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
14. Kept The Vibes Right
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
15. Kara Chin
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
16. Pour Up
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
17. Kara & Her Cup
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
18. Dess Dior
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
19. A Dess x D’USSE Collab
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
20. W/ The Signature Drinks In Hand
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
21. Desyrée Nicole, Gabriella Elyse & Talisha Ward
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
22. Lorenzo Gordon
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
23. Waydaminute
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
24. Aliyah Mbamara
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
25. Ayanna Bozeman, Alicia Scott, Allanah Joi & Alyssia Tsang
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
26. Sheldon Robinson, French Marshall, Sullivan Doh & Sherwin Robinson
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
27. Phreshy Perry
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
28. BIG MAMA
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
29. D’USSÉ Fridays Are Back
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
30. Ambience
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
31. The Menu >>>
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
32. Pick Your Fighter
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
33. Calm Before The Storm
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
34. “IF I D’USSÉ MYSELF”
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
35. Unmatched Vibes
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
36. Packed House
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc
37. Latto x D’USSÉ
Source:BFA.com
Cheers To A Year: Jayda Cheaves, Dess Dior, Reginae Carter & More Attend Latto’s D’USSÉ Friday Celebration In Atlanta was originally published on ioneglobalgrind.staging.go.ione.nyc